Date: 02/03/2009 - 02/04/2009
Brands & Advertisers:
Media Research & Analytics | Alternative & Emerging Media | Integrated Marketing | Media Planning & Strategy | Interactive | Consumer Insights | Marketing & Advertising | Brand Strategy & Management
Acquire the latest industry insights and learn which digital media platforms work best with your marketing objectives. Enhance your return on investment with advanced knowledge on metrics, pricing and effectiveness.
Media, Advertising, Interactive & Digital Agencies:
Measurement, Analytics & Accountability | Media Planning & Buying | Media Investment & Activation | Consumer Insights & Research | Brand & Media Strategy | Innovation & Creative | Account Management
Surpass your client’s expectations and optimize results with strategic planning and buying of digital media channels. Build your client’s brand equity in a cost-effective and efficient way.
Research and Media Measurement Organizations:
Sales & Business Development | Research, Analytics & Data | Product Management | Marketing
Know what your clients are looking for and develop products and services accordingly. Showcase your solutions for media measurement and establish yourself as a leader in data gathering and analysis.
Digital Ad Networks & Publishers (Mobile, Social Networking, Online Video, In-Game, Virtual World, Widgets, Digital Out-of-Home, Podcasting):
Digital & Online Sales | Business Development | Content & Acquisition
Connect with agencies, advertisers and brand managers looking to spend ad dollars. Be an ADVOCATE for your media platform. Find out where you stand on metrics and pricing, and find ways to position your ad distribution platform vis-à-vis your competitors.
Application/Software Platform Providers:
Sales & Business Development | Research | Product Management
Network with senior decision makers from ad networks and vehicles. Collaborate on new strategies for enhancing digital media distribution, tracking and usability.
Group Discount—Send 3 Delegates and the 4th attends FREE!
Bring the team – insights, analytics, media planning and buying, and strategy – to maximize the effectiveness of your digital media campaigns. Location: Crowne Plaza Times Square, New York
Website:http://www.strategyinstitute.com/020309_dmmps/dsp.php
